Suit Suit Studio logo

Suit Suit Studio

Inverclyde Folk & Roots Festival

Logo design and print • Summer 2015

Inverclyde Folk & Roots Festival was produced by Beacon Theatre in 2015 and featured many big names in folk including King Creosote.

The logo
Suit Suit Studio was initially brought on board by marketing manager Kathryn Bradley to design a new logo for the 2015 festival. When doing preliminary sketches for the logo, I settled on the idea of fashioning the coastline of Inverclyde into a musical instrument like a guitar. After a few rounds of drafts we settled on the logo above.

The artwork
The next step was to produce pop-up banners, posters, flyers and digital assets to promote the festival. Examples of these are shown below.

Logo for the festival
Poster for the festival
leaflet for the festival